Sac Sites leverages technical, content and community-based strategies to get your website ranking higher in local search results.
Local Search Engine Optimization is the process of crafting your online presence to attract more customers from Google searches, specifically when they search for local businesses, products, or services.
Unlike traditional SEO that targets audiences globally, local SEO focuses on your specific geographic area, helping you connect with customers in your community who are actively looking for what you offer.
For example, when someone in your area searches for a business like yours including words like “…near me” or “…in Sacramento”, local SEO helps your business appear prominently in those search results.
OK, but why is that so important? Is it really such a big deal if I don’t get found this way?
Great question. Let’s take a look at that next.
What’s the first thing you do when you’re looking for somewhere new to go? These days, most of us will reach for our phones and ask Google to find us some options to choose from before we leave the house.
If your business isn’t showing up in those search results, most people won’t even know you exist.
More and more people are conducting Google searches before they visit a local business. And they are much more likely to visit your business if it shows up near the top of search results.
With approximately 16.4 billion searches happening on Google every day, these numbers represent a staggering amount of opportunity. And this trend isn’t slowing down. If anything, it is speeding up.
The reality (for better or for worse) is that if you aren’t positioned to capture these clicks, you’ll lose out to those who are.
We’re on a mission to help Sacramento small businesses succeed and thrive in today’s competitive, tech-driven world. Here are a few of the main Local SEO strategies we’ll use to ensure you don’t get left behind.
We’ll ensure your site has compelling content that incorporates keywords related to your business and strong internal linking. All of our sites are built with mobile responsiveness, a clear site structure, SSL encryption, schema markup, and more to improve search engine visibility and ranking.
We’ll help you claim and complete your Google Business Profile with accurate details and categories, curate photos/videos, and generally maintain an active profile by consistently posting updates, promotions, and events to boost visibility and engagement.
We’ll get your business information out across Sacramento’s trusted directories and media entities, being meticulous about NAP (Name, Address, Phone) citations. This creates the strong local signals Google prioritizes when displaying search results to nearby customers.
Have more questions? Reach out anytime for a prompt reply. We look forward to hearing from you!
