
Customers trust other customers.
Online reviews are considered unbiased and therefore more trustworthy than a business's own marketing messaging.
What matters isn't necessarily a high volume of reviews. Customers are increasingly valuing reviews posted within the last month, seeing them as a more accurate reflection of what they'll actually experience when they visit your business.
Businesses that take the time to respond to recent reviews create a significantly more positive impression.
When potential customers see that you engage with feedback—both positive and negative—they gain confidence in your commitment to customer satisfaction and service quality.
What matters isn't necessarily a high volume of reviews. Customers are increasingly valuing reviews posted within the last month, seeing them as a more accurate reflection of what they'll actually experience when they visit your business.
Businesses that take the time to respond to recent reviews create a significantly more positive impression.
When potential customers see that you engage with feedback—both positive and negative—they gain confidence in your commitment to customer satisfaction and service quality.